we’re getting closer

Sweden Arena work continues, and the Olympics in Paris are getting closer. Content and press conferences are now being planned. Partners are signing up and their involvement in Sweden Arena is in the making. Branding is being developed and we are planning fun activations.

We will make Sweden Arena our home away from home during the Olympic Games and an experience for you as a visitor.

We have now opened registration for our newsletter where we will send out information on how to visit Sweden Arena. See you in Paris this summer!

We have found our new home in Paris

We are thrilled to announce that the Mob Hotel has been selected as the home for Sweden Arena 2024. As a Sweden Arena partner, you will have exclusive access to Mob Hotel's stunning outdoor spaces, which provide a perfect venue for hosting events, seminars, and a variety of other activities. Sweden Arena 2024 is where we will arrange medal celebrations and celebrate the accomplishments of Swedish athletes. In addition to the excitement of the Olympic games, you'll have the opportunity to experience the best of Swedish culture, including its delicious food. Whether you're cheering on your favorite athletes, hosting an event, or exploring the many attractions of Sweden Arena 2024, we are committed to providing you with an unforgettable experience at Mob hotel located in the heart of Paris and just a short walk from the Olympic Village. Want to be a part of this? Contact sara.gottfarb@sok.se for more info on how to become a partner.

presentation at Swedish embassy in Paris

Sweden Arena together with the Swedish Embassy, the Chamber of Commerce and Business Sweden organized a presentation for potential partners of Sweden Arena 2024. The presentation was held at the Swedish Embassy in Paris and we had gathered about ten companies with a Swedish background, all of which have strong representation in France. Several visitors responded positively and showed interest. The companies on site can, if they choose to become partners, participate and influence the content of Sweden Arena 2024.

Ambassador welcomes us in Stockholm

On April 4, the French ambassador Etienne de Gonneville opened the doors to his residence and welcomed SOC and a number of Swedish companies. On site, SOC presented Sweden Arena and the plan for Paris 2024. On site to spread Olympic glory were, among others, the Swedish beach volley players Jonatan and David, who have just started qualifying for the Olympics. We also had a visit from the wrestler Alex Kessidis, who before the Olympics in Paris moved up a weight class with his sights set on a medal.